Celebrating BILLY – the original shelfie bookcase

A person standing next to a bright yellow BILLY bookcase with ornaments on the shelves.

Celebrating BILLY – the original shelfie bookcase

BILLY is more than storage, it’s a chance at self-expression that makes each bookcase as unique as its owner. As BILLY turns 40, celebrate with new colours and accessories.

Loud and proud BILLY

The classic bookcase gets three new birthday looks, with colour updates in yellow, dark red and beige – make a statement and put your possessions centre stage!

Chameleon BILLY: It may be regularly refined but the original formula behind BILLY still shapes it – space to show the things that make you. That’s why it still fits so easily into our lives.

Fashionable BILLY: Dressed up or down, BILLY comes with add-ons like a display shelf, doors, inserts and bookends, that let you organize and style your bookcase your way.

Minimal BILLY: Embrace design that lasts. BILLY goes beyond labels. It isn’t made for one room, it works in almost any room. It isn’t designed for now, its appeal is timeless. And it’s durable.

A black and white portrait of BILLY designer Gillis Lundgren.

BILLY the birthday boy

In 1978 Gillis Lundgren, the designer behind BILLY, named it after a colleague who expressed his desire for a ‘proper’ bookcase. Gillis’ aim was to create an affordable bookcase that would suit every kind of person and many different living spaces. Forty years on, the number of books we store may be falling, but BILLY remains a timeless piece that can be added to and customized as needs change.

We love to see our customers get creative with our products. Go for it! But please note that altering or modifying IKEA products so they can no longer be re-sold or used for their original purpose, means the IKEA commercial guarantees and your right to return the products will be lost.